Amazon A+ Content & Brand Story
Brand-registered modules that answer the objection the copy cannot.
A+ Content replaces the plain description with modular images and text, and it requires Brand Registry enrolment. We design the module sequence, write the copy and set up Brand Story, then compare conversion before and after.
Tools we work in
- Amazon A+ Content Manager
- Amazon Brand Registry
- Figma
- Adobe Photoshop
Scope
What this covers
The specific work included when you engage us for this service.
- A+ module layout and sequence designed around the buyer's real objections
- Comparison chart module so a buyer compares your variants rather than leaving
- Brand Story module linking the parent brand across its ASINs
- Image assets supplied to Amazon's required dimensions and file rules
- Copy written to complement the bullets rather than repeat them
- Before-and-after measurement where Amazon exposes the comparison
What you receive
- 01A+ Content designed, uploaded and submitted for approval on your account
- 02Brand Story built across the brand's registered ASINs
- 03A record of what changed, so any conversion movement can be attributed
Questions
Amazon A+ Content & Brand Story, answered
Do we need Brand Registry for A+ Content?
Yes. A+ Content and Brand Story are only available to brand-registered sellers, and Brand Registry requires an active registered trademark. If you do not have one yet, that filing comes first and usually takes months. There is no way to shorten it through Amazon.
Does A+ Content really lift conversion?
Amazon publishes an average uplift, but an average is not a promise for your ASIN. In practice A+ helps most when the standard description does no work and the product needs visual explanation. We compare before and after on your account rather than quoting someone else's figure.
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Tell us where the manual work is
A 30-minute call. We map the process, tell you what we would automate or build first, and what it costs. No retainer before you agree the scope.
- No retainer before scope is agreed
- Written plan you can act on alone
- Worldwide delivery, on your hours